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Workshop

Opus Open House 3

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Opus Open House – Gen Z the view from WP Engine

WP Engine are bringing their Generation Z research, hot from MTEX 2019, to our second Opus Open House of 2019.

Because they grew up immersed in a digital world, Gen Z’s level of dependency on digital experience is more pronounced than other generations. They turn to the web expecting authenticity, entertaining videos and content plus a personalised experience.

If you’re not adapting your strategy, you could become obsolete.

Come and hear WP Engine’s James Hall describe how this generation will change the future of the web, thanks to their evolving expectations of brand interactions.

Doors open for networking at 6pm.

Speaker on stage at 7pm, followed by a panel Q&A.

Drinks and nibbles until 9pm.

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Thursday 25 Apr 2019, 6:00pm

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